Microsoft may be in process to rebrand its Bing search engine as Microsoft Bing. Users have reported sightings of this re-branding in some markets, though it is not available in India so far.

As per a tweet posted by enthusiast ALumia, not only Bing has been re-branded to Microsoft Bing even the Bing logo is replaced by the Microsoft logo.

While the purpose behind this re-branding is not clear, Microsoft has been doing branding reconsolidation for Office products. For example Office 365 became Microsoft 365 recently.

Do let us know what you think of this re-branding, though the Microsoft logo does look better than the Bing one on the search page.